Kreativitas Digital Remaja Karangtaruna: Pelatihan ketrampilan Desain Grafis untuk Mendukung Promosi Digital UMKM

Abstract

This community service program was implemented as a response to the low level of graphic design skills among teenagers in Pasar Banggi Village, Rembang District. In fact, graphic design is one of the essential keterampilans in facing the challenges of the digital era and the growth of the creative economy. This activity aims to improve understanding and basic graphic design skills to support the development of individual potential and open up entrepreneurial opportunities. The methods used include mapping participant needs, training in graphic design theory and practice using the Canva and Adobe Photoshop applications, and evaluating the results of the work. This activity involved teenagers from various educational backgrounds. The evaluation results showed a significant increase in the understanding of design principles and the ability of participants to produce visual content, such as posters and materials for social media. In addition, this activity also contributed to increasing the participants' self-confidence and motivation to learn. In the future, it is hoped that similar activities can continue to be developed through support from the village government and other stakeholders.